Mastering the Interview: How to Answer “What Interests You About This Position?

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Preparing for a job interview can feel like preparing for a big performance. Among the many questions you might be asked, “What interests you about this position?” is a key one. This question is your chance to show how much you want the job and why you’re the perfect fit. Think of it as a spotlight moment where you can shine and make the interviewers remember you. In this article, we’ll guide you on how to answer this question in a way that will make you stand out. Let’s dive in and turn this challenge into a great opportunity!

Key Takeaways

  1. Understand why the question “What interests you about this position?” is crucial for showcasing your fit and enthusiasm.
  2. Conduct thorough research on the company and role, aligning your answer with your skills and career goals.
  3. Steer clear of generic, unresearched, and benefit-focused responses.
  4. Tailor your response to reflect genuine interest and how you uniquely fit the role.
  5. Rehearse your answer to ensure clarity, confidence, and impact.
  6. Use your response to differentiate yourself from other candidates.
  7. Recognize the process as a chance to refine your professional aspirations and interview strategy.


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Understanding the Question

Have you ever wondered why interviewers like to ask, “What interests you about this position?” It’s not just a casual question; it holds a lot of weight. Employers ask this to see if you’ve done your homework about the company and the role. They want to know that you’re not just looking for any job, but that you’re keen on this particular position at their company. This question helps them gauge your enthusiasm and see if you’re a good fit for their team and the company culture.

It’s also a chance for you to show off a bit. By answering this question well, you can highlight your skills, and experiences, and how they align with what the job entails. It’s like telling them, “Here’s what I bring to the table, and here’s why I’m excited about what you do.” It’s a golden opportunity to make a great impression.

Common Mistakes to Avoid

When answering “What interests you about this position?”, some folks might slip up without realizing it. Here are a few common mistakes to watch out for:

  1. Being Too General: Saying something like “I love working with people” is too vague. Most jobs involve working with people in some way. Dive deeper and be specific about what excites you in this role.
  2. Not Doing Enough Research: If you say you’re interested in the company because of their “great culture” but can’t explain what aspects of the culture excite you, it shows you haven’t looked into it enough. Take the time to learn about the company and the role.
  3. Focusing Too Much on Benefits: While it’s okay to be excited about perks, focusing solely on them (like remote work options or vacation days) can make it seem like you’re more interested in what the company can do for you, rather than what you can do for the company.

Avoiding these mistakes isn’t just about dodging potential pitfalls; it’s about crafting a response that’s thoughtful, specific, and truly reflective of your interest in the role. Remember, this question is your chance to shine and show the employer why you’re the perfect match for the position.

Preparing Your Answer

Getting ready to answer “What interests you about this position?” involves a little bit of homework, but it’s the kind that pays off. Here’s how to prepare an answer that’ll not only impress but also express your genuine interest in the role and the company.

Research the Company and Position

Dig Into the Culture and Mission: Start with the company’s website. Look for their “About Us” page. What values do they talk about? What’s their mission statement? This can tell you a lot about what they stand for and whether it resonates with you. Also, check out reviews on sites like Glassdoor to get a feel for the company culture from current and past employees.

Understand the Job Responsibilities: Go beyond the job description. Try to find interviews or articles about the company where employees talk about their work. LinkedIn can be a great resource to see what current employees in similar roles are doing. This can help you understand the day-to-day tasks and the bigger projects you might be a part of.

Identify Your Key Points

Match Your Skills and Experiences: Once you have a good grasp of what the job involves and what the company is about, think about how your own skills and experiences line up with the role. Maybe the job requires creativity and you’ve led successful projects that required out-of-the-box thinking. Those are the connections you want to highlight.

Highlight Your Unique Qualities: Consider what makes you different from other candidates. Do you have a unique combination of skills, or have you achieved something significant in a similar role? Those are your key points.

Connect the Dots: Think about how this position fits into your career goals. Is it a step up in responsibility? Does it offer a chance to grow in an area you’re passionate about? Explaining how the role aligns with your career path shows that you’re thinking long-term and see this position as more than just a job.

Talk About Professional Development: Discuss how the role can help you develop professionally. Maybe the company is known for its training programs, or the role offers a chance to work with new technology. Showing that you’re eager to learn and grow demonstrates your commitment to your career and to contributing to the company.

Crafting Your Response

Once you’ve done your homework, it’s time to put your thoughts into a compelling answer. Here’s how to structure your response to “What interests you about this position?” and ensure it’s both personalized and authentic.

Structuring Your Answer

Acknowledge the Question Begin your response by acknowledging the question. You can start with a simple acknowledgment such as, “That’s a great question, and I’m glad you asked.” This sets a positive tone and shows that you’re eager to discuss your interest in the position.

Start With Enthusiasm: Begin your response with a clear statement of enthusiasm for the role. This could be about the company’s mission, the team you’d be working with, or the responsibilities of the position itself. For example, “I was excited to see this position because…”

Detail Your Points: After your opening statement, dive into the specifics. Discuss what aspects of the company culture, mission, and job responsibilities attracted you. Make sure to connect these points to your skills and experiences. For instance, “What particularly drew me to this role was the emphasis on innovation. In my previous job, I led a project that…”

Conclude by Adding Value: Finish your answer by explaining how you believe you can contribute to the company and the role. Highlight how your unique skills and experiences will benefit the team and help achieve the company’s goals. For example, “Given my background in…, I’m confident I can bring… to your team, contributing to…”

Personalization and Authenticity

Be True to Yourself: Your answer must reflect your genuine interests and beliefs. This sincerity will come through to the interviewer and make a stronger impression than a response that sounds like it’s what they want to hear.

Tailor Your Response: Customize your answer for each interview based on the specific company and position. Use the research you’ve done to speak directly to the unique attributes of the job and how they align with your skills and passions.

Reflect Your Professional Identity: Your answer should give the interviewer a glimpse into who you are as a professional and what you stand for. It’s not just about the job; it’s about how you see yourself contributing to the field, the company, and its culture.

Examples of Strong Answers

Crafting a strong answer to “What interests you about this position?” varies depending on your career stage. Here are examples for entry-level, mid-career, and leadership positions to illustrate how to tailor your response.

Entry-Level Position

“I’m genuinely excited about this entry-level position because it offers a unique opportunity to immerse myself in the industry while contributing to a team that values innovation and growth. During my final year project on renewable energy solutions, I developed a strong interest in sustainable technologies. What draws me specifically to your company is your commitment to environmental sustainability, as demonstrated by your recent green initiatives. I am eager to learn from experienced professionals and apply my knowledge of the latest sustainability trends to help achieve your company’s environmental goals. I see this role not only as a starting point in my career but as a chance to make a meaningful impact in an area I am passionate about.”

Customer Service Position 

“What interests me most about this position is the company’s dedication to providing exceptional customer service. I thrive on helping others and finding solutions to their problems, and I’m impressed by the company’s commitment to going above and beyond to ensure customer satisfaction. I’m excited about the opportunity to be a part of a team that values empathy, communication, and problem-solving, and I’m confident that my skills and experience make me well-suited for this role.”

Tips for Delivering Your Answer

When it comes to acing your interview, how you say something can be just as important as what you say. Here are tips to ensure you deliver your answers with confidence and clarity, making every word count.

Stand Tall, Speak Clearly: Confidence starts with your posture and voice. Stand or sit up straight, make eye contact, and speak clearly. This physical stance not only projects confidence to your interviewer but also helps you feel more self-assured.

Pause, Breathe, Speak: It’s okay to take a moment to collect your thoughts before answering. A brief pause allows you to breathe and gather your thoughts, ensuring your answer is clear and well-articulated.

Keep It Concise: While it’s important to provide a detailed answer, aim for clarity and conciseness. Avoid going off on tangents; stick to the points that best showcase your interest in the position and your qualifications.

Rehearse Out Loud: Practice your answers out loud, either in front of a mirror, with a friend, or by recording yourself. Hearing your response helps you refine not just the content but also your delivery, tone, and pacing.

Feedback is Your Friend: If possible, get feedback from friends, family, or mentors. They can provide insights on how to improve both what you’re saying and how you’re saying it, from eliminating filler words to enhancing your enthusiasm.

Adapt and Overcome: Each practice session is an opportunity to adjust your answers based on feedback and self-reflection. Over time, you’ll find your responses sounding more natural and engaging, making you feel ready for the real thing.

Visualize Success: Imagine yourself delivering your answers confidently during the interview. Visualization is a powerful tool for building confidence and reducing anxiety.


Understanding how to articulate your interest in a position is more than just a step towards preparing for an interview; it’s a crucial strategy in showcasing your uniqueness as a candidate. The question “What interests you about this position?” is not merely a formality. It’s an invitation to share your passion, align your goals with the company’s mission, and highlight the specific skills and experiences that make you the ideal candidate.

Your response gives you a rare chance to stand out from the crowd. In a sea of applicants, those who can convincingly convey their genuine enthusiasm and how their background aligns with the job’s responsibilities will capture the attention of their potential employers. This question is your moment to shine, to bring your resume to life, and to add depth to your professional persona.

About iCareerSolutions

iCareerSolutions, America’s #1 Executive and Professional Resume Writing Services, Reverse Recruitment, and LinkedIn Profile Development Company. 28X award-winning resume writers deliver professional resumes that get interviews. We have successfully landed our executive clients senior-level leadership positions at companies like Apple, Amazon, EA, Oracle, GM, Google, Facebook, DoJ, Gap, and 2U just to name a few. iCareerSolutions has 200+ 5-star reviews and offers a 60-day interview guarantee. Every resume template created is Applicant Tracking Systems (ATS) compatible and highly customized to meet your unique needs.

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