LinkedIn Cheat Sheet

Unlock the Secrets to LinkedIn Success

Embark on a journey to professional growth and networking mastery with our All-Inclusive LinkedIn Cheat Sheet. This comprehensive guide is your one-stop resource, packed with insider tips, strategies, and step-by-step instructions to enhance your LinkedIn presence.

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LinkedIn has hit a milestone with 303 million active monthly  users. Nevertheless, many people have only a vague idea as to how to use this unique tool for their career development or job search. “Do I need a LinkedIn profile?” and “Why can’t I just copy my resume into my LinkedIn profile?” are among the most popular questions that our clients ask. As a professional linkedin profile writer I will answer these and many other LinkedIn-related inquiries and help you make your profile work for you.

So you’ve become a LinkedIn member – now what?

With all the functions and options that the network offers, how do you decide which ones to use? My advice is – take advantage of any and all that apply to your professional profile but do it wisely. “Content is King, readability is Queen” should become your mantra.

1. The header is your slogan.

The default option is much too generic and will not make you stand out in the search results; make your header eye-catching and persuasive. Try to avoid clichés like “team-player” or “goal-oriented”. “Currently unemployed” or “devoted father” are also a bad idea. These sorts of phrases take up valuable space (the header is only 120 characters long) and are hardly the search terms a recruiter will use to find you. Instead, include field-related keywords and concentrate on articulating what you’re good at. That will make HR Managers want to know more about you.

2. Leaving the about section blank is NOT an option.

Don’t waste a precious chance to tell recruiters who you are, what you have achieved, and where you’re headed. Use the about section to demonstrate how you are different from the other professionals in your field. Emphasize what you can do for your employer, show your value-added. Use the SAR method (situation,  action, and results) to tell engaging stories of your accomplishments. Make sure you mention numbers – quantifiable achievements are far more impressive than those not backed by data. Finally, remember to follow the mantra; keep the paragraphs short and use headers and bullets to make your summary easily readable.

  3. Complete your profile.

The more sections you fill out, the higher you’ll rank in the search results. So take the time to write about your job experiences, educational background, certifications, awards, interests, activities, and anything else that applies. Do try to slip in as many keywords as possible, but steer clear of turning your profile into gobbledygook by overdoing it. Keep job descriptions concise and focus on your achievements. And again, figures and numbers help tremendously.

4. Make it easy to contact you.

Even if a potential employer is interested in you, you won’t get anywhere unless they have some way of contacting you. If you’re keeping your job search under the radar, simply invite new LinkedIn connections in the summary section. If you’re openly seeking a new position consider including your e-mail address and phone number. Also, don’t forgo the opportunity to claim your vanity URL to strengthen your professional brand.

Let us help you land your next position by optimizing your LinkedIn profile and crafting the ATS optimized resume for you. Here’s more information about our LinkedIn Profile Writing Service and Resume Writing Services. Book a call today to speak directly with our CEO and Founder, Arno Markus!

It’s all about making connections!

LinkedIn is a social network, so if you’re aiming to make the most of your experience on the site simply filling out a profile won’t cut it. Communicate, grow your network, mingle to get noticed, and strengthen your reputation. Luckily LinkedIn provides numerous options that help to make connections easy even for those who usually despise or shy away from networking. What you can do is:

  • Follow target companies to stay on top of your game and make connections with insiders.
  • Join and be active on professional and alumni groups – ask for advice and share your own expertise by answering questions.
  • Get recommendations and endorsements. Don’t forget to reciprocate though!
  • Publish updates to show you’re keeping abreast of the industry news.

Resume vs. LinkedIn – are they different?

In a word – yes. Although they both represent your professional persona, mentioning your experience, education, and skills, they do it in fundamentally different ways. Think of a resume as an outbound marketing message advertising yourself. As such, it should be targeted to your desired position, concise, to the point, and emphasize your “features and benefits” as an employee.

LinkedIn, on the other hand, is akin to inbound marketing. It’s less formal, more flexible, and offers you the freedom to let your personality shine. And while you might want to leave information about your college jobs, volunteer experiences, and interests out of your resume (unless, of course, it’s relevant to the position you’re applying for), you can, and should, list it on your LinkedIn profile.

In short, your resume and LinkedIn profile complement each other. A powerful resume gets you noticed, while an effective LinkedIn profile offers recruiters an opportunity to know you better and ensure you’d be a good fit for their client/company.

Let us help you land your next position by optimizing your LinkedIn profile and crafting the ATS optimized resume for you. Here’s more information about our LinkedIn Profile Writing Service and Resume Writing Services. Book a call today to speak directly with our CEO and Founder, Arno Markus!

About iCareerSolutions

iCareerSolutions, America’s #1 Executive and Professional Resume Writing Services, Reverse Recruitment, and LinkedIn Profile Development Company. 28X award-winning resume writers deliver professional resumes that get interviews. We have successfully landed our executive clients senior-level leadership positions at companies like Apple, Amazon, EA, Oracle, GM, Google, Facebook, DoJ, Gap, and 2U just to name a few. iCareerSolutions has 200+ 5-star reviews and offers a 60-day interview guarantee. Every resume template created is Applicant Tracking Systems (ATS) compatible and highly customized to meet your unique needs.

Active Members of The National Resume Writers’ Association (NRWA) │ The Professional Association of Resume Writers & Career Coaches (PARW&CC) │ Career Directors International (CDI) │ Career Professionals (CPC) │ Forbes Coaches Council

One of the Top Multi-Award-Winning Resume Writing Services in the country.

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Arno did a fntastic job in creating my resume and updating my Linkedin. He was thoughtful and helped me understand that my resume is not just a list of jobs I have had.
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Manjunath Shanabag
I had reached out to Arno for updating my resume and LinkedIn profile. I selected Arno after interviewing several possible professionals as he provided precise feedback about my then current profile, having done background research before we spoke. That set him apart from others. Through out the process he was very professional, with acute insight into what executives and recruiters like to see in…
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I worked with Arno and his company a few years ago and the results speak for themselves. The updated resume was very impressive and useful in landing a new gig.
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“Arno and his team at iCareerSolutions are fast, reliable, and incredibly knowledgeable about resumes, LinkedIn SEO, and the recruitment process. From start to finish, communication was a constant and the entire process was professional. Every step of Arno’s process is on time and delivers on what was promised. I am pleased with the results, and I recommend Arno for assistance with your resume,…
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Arno and his team are amazing to work with! I would recommend anybody to work with them.
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Raymond R. Mann
My first interaction with Mr. Markus goes back to 2016. I sent him my resume, which to me, was pretty darn good. We talked about my career goals, I filled out a detailed matrix, and a week later, he sent me a draft of my latest resume. I was so awestruck I became emotional. I felt I had been shortchanging myself for years. The matrix helps realize strengths and skills – missing words to make us …
Raymond R. MannChief Engineer
Nivi Nityanand
Arno did a really nice job with my resume & cover letter. He also helped me craft the content to refresh my linked in profile. Outside of a clear and honest articulation of my past experiences, he brings out the critical few value proposition statements that would stand out and differentiate my skills to a recruiter / hiring manager, in my case for corporate boards. Thank you for your help, Ar…
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Laura Cocuzzi
I’ve had the pleasure of working with Arno over these last few years. Arno’s perspectives and expertise, coupled with a direct and honest approach brings forward great insights and quality in the work he delivers. Whether his clients are in junior to senior level roles, his adaptability and experience shines through in the resume package, so long as the client is open to receive feedback and d…
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Arno’s expertise in writing resumes, cover letters, and building LinkedIn profiles is very impressive. He has a background and skill-set that I expect allow him to dominate this field. It’s difficult to illustrate just how good his services are, so I’ll emphasize the end results significantly exceeded all of my expectations. And on top of it all he was great to work with through the entire p…
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I have had the distinct pleasure to work directly with Arno Markus. Arno has tremendous expertise in helping clients build their LinkedIn profiles, sharpen their resumes and cover letters. He is excellent to work with, very timely in his response, and a consummate professional. I strongly recommend Arno Markus.
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