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Use Keywords in your Resume, Cover Letter, and LinkedIn Profile

First and foremost, pack your resume, cover letter, and LinkedIn profile with buzzwords. Read your target job description carefully and incorporate the main concepts and phrases into your application documents. This strategy also applies to situations where you respond to job ads via any kind of automated system on the potential employer’s or recruiter’s website rather than by sending a good old email. And do try to include both abbreviations and full versions of key concepts, as you never know whether an HR will be typing in “SMM” or “Social Media Manager” in the search field.

Remember to customize the Keywords for each position you apply for.

If you are posting your resume on an employment website, such as Monster.com or Indeed.com, and are targeting several job titles, create a customized version of your profile to match each alternative. That will dramatically improve your chances of being noticed amidst hundreds of your competitors. The keywords for a Project Manager Resume are very different than they are for a Chief Technology Officer Resume. Your resume must have the right keywords in order to make it past the dreaded Applicant Tracking Service (ATS).

SEO for a resume is different than your LinkedIn Profile.

You only need to have the appropriate keyword once on your resume to make it past the ATS systems, but on your LinkedIn Profile, you could have the same word 20 + times in order to make it to page 3 or 4 of the search result as opposed to page 30 or 40. You can use the keywords in the content as well as in your skill section. And remember to update the keywords as your career goals and job search changes. LinkedIn profile SEO is unique and deserves your attention.

Never use a keyword unless it is relevant to your skills and experience.

And finally, take care not to go overboard with optimization and make sure you can back up each and every one of the claims you make on your resume. Some people find it difficult to “brag” about themselves whereas others inflate their skills. Never exaggerate! If you are having trouble finding the perfect balance while still keyword-optimizing your resume, cover letter, and LinkedIn Profile, you may want to consider hiring a Professional Resume and LinkedIn Profile Writing Service.

It is essential in this job market to use all the tools available to get your resume on the top of the pile. Keywords words are used differently in resumes and LinkedIn profiles.  Using SEO can greatly improve your job search by helping HR professionals and recruiters to find you and call you for an interview! If you need assistance with keyword-optimizing your career documents please book a complimentary resume review!

Let us help you land your next position by crafting the best ATS optimized resume or by managing your entire job search. Here’s more information about our Resume Writing Services and Reverse Recruitment Service. Book a call today to speak directly with our CEO and Founder, Arno Markus!

About iCareerSolutions

iCareerSolutions, America’s #1 Executive and Professional Resume Writing Services, Reverse Recruitment, and LinkedIn Profile Development Company. 28X award-winning resume writers deliver professional resumes that get interviews. We have successfully landed our executive clients senior-level leadership positions at companies like Apple, Amazon, EA, Oracle, GM, Google, Facebook, DoJ, Gap, and 2U just to name a few. iCareerSolutions has 200+ 5-star reviews and offers a 60-day interview guarantee. Every resume template created is Applicant Tracking Systems (ATS) compatible and highly customized to meet your unique needs.

Active Members of The National Resume Writers’ Association (NRWA) │ The Professional Association of Resume Writers & Career Coaches (PARW&CC) │ Career Directors International (CDI) │ Career Professionals (CPC) │ Forbes Coaches Council

One of the Top Multi-Award-Winning Resume Writing Services in the country.

Book a complimentary consultation for your Professionally Managed Job Search now!

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Here are some of our Top Resume Testimonials

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Hello Arno: I thank you for your work. I am very happy with the finished product including the layout and positioning. Thank you again!
Philbert Aaron
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I met Arno through my husband when I was trying to update my resume. He was extremely helpful and gave a real insight in today’s industry standards. He was direct and to the point and guided me in what needs to happen and what I need to do. I am pleased with my interaction with him.
Dawn Baker
Yannis Sinis
Great work and Service!
Yannis SinisRegional Director
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Arno, The way you transformed resume is simply incredible! Im working on my edits (not very many) today and tomorrow and will send them your way ASAP in preparation for our next meeting. Thank you so much! Ill be back in touch soon.
Jennifer L. William
Matthew Getz
I have worked with Arno on two separate occasions. The first time was to create my resume and cover letter. He writes beautifully and taught me the importance of focusing on, not only what I want to be, but the best way to present it. His advice was invaluable and I landed a job quickly as a result. The second time was the creation of my LinkedIn profile, which I am delighted with. His input guide…
Matthew GetzVice President
Manuel Garcia
The best tool for a job seeking I found three jobs with the resume that they designed for me. Amazing!
Manuel GarciaMarketing Director
Christopher McMahon
I have to be honest, you make my career sound pretty impactful.  Trust me, I always have believed it was but you were able to convey it well!
Christopher McMahonGlobal Security & Risk Management Executive
Jenny Wein
Arno was excellent at synthesizing my varied background into a relatable and succinct profile that’s easy for others to follow. He also provided great advice during our initial introductory call. I highly recommend Arno’s services. Arno was excellent at synthesizing my varied background into a relatable and succinct profile that’s easy for others to follow. He also provided great advice during our…
Jenny WeinFinance Director
Manuel Garcia 1
This service is great! I found three jobs because of the resume that they wrote for me. Amazing
Manuel GarciaMarketing Director
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“Hi Arno, Looks great!”
Ryan CarlinSenior Product Marketing Manager

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